ISP Space, Elevado and ISP Music

Members of Elevado at The Earl, East Atlanta Village

elevado_atlanta_indie_rock
Cain Wong, Justin Sias, Eric Holder, Don Dudenhoeffer (L-R)

Prologue, Part II —

I had I finally started contributing regular articles for Flagpole Magazine while I was working for the University of Georgia’s Peabody Awards program at the Grady College of Journalism and Mass Communication.  There, I was also juggling academic writing in graduate school which was no picnic. At work, my boss the “father of media criticism” – a distinction not limited to television programming –  would hover over my shoulder, as I tried to write copy about television and radio programming. That was one tough assignment that lasted more than four years.  In Flagpole Magazine, I had found a much needed creative writing release and reconnection to a music industry which had begun to disconnect from me.

In the years leading up to writing about electronic media, my first band, Urban Henry, had received surprisingly good local press and reviews.  I had released three EPs and officially become a music publisher with ASCAP licensing. However,  after a whirlwind tour of the northeast and recording session at the famous Water Music Studios, it seemed my indie rock music journey ended with a van on the side of the interstate and no record deal.. 

At the time, I still looked on the bright side of things:  I had played the 40Watt, hung out – briefly – with Michael Stipe, co-founded Athfest, the Athens Music Festival, and created a record label and promotions company – not too shabby. 

Chapter I

“The ISP Space, Elevado and the ISP Music Label”